Course Instructor: Nirvana Popescu
The course covers the theory and practice of electronic commerce such that every student should understand and realize an e-commerce site. At the end of this course, students are capable of understanding the goal of e-commerce and they could create, maintain and optimize an e-commerce site. They could troubleshoot electronic commerce sites, understanding the structure, the functionality and the way in which they operates in a secure environment.
Syllabus:
- Introduction to E-commerce. Basic concepts.
- Business models: B2B, B2C.
- Processes involved in e-commerce sites development.
- E-commerce architectures.
- Standards and tools.
- Content Management Systems.
- Technologies for secured e-commerce sites.
- Web analytics.
- Online payment methods
- Data mining techniques for e-commerce.